

$1 – International Lina Projects (charitable youth inspiration movement)
50% – Sports in Action Program of Zambia, Africa (non-profit mission: Audacity of Purpose)
28% – Future “FTR Nation” Programs (such as “FTR Speaks” and “Audacity of Purpose” Documentary)
22% – “FTR Nation” expenses
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On September 27th of 2010, I ventured into the heart of Chicago.
A city whose awe-inspiring presence, architecture and essence, grows even more majestic when the sun begins to slowly crest over the vastness of Lake Michigan.
It was 3am and unreasonably cold.
My objective was to document life.
In its raw, unfettered form.
The way we have grown to accept rote patterns and habitual conformity.
The way we stagger through this world without the slightest hint of passion or purpose.
The way we offer cold, shallow greetings, in place of heartfelt and genuine connection.
They way we have decided to ‘Exist’… As apposed to embrace the beauty of ‘Living’.
That was my objective.
But what happened was not at all expected…
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… What came clear is that this was not going to develop into just and average documentation of life as we know it.
As Chicago awoke and the bustle began, what we ended up capturing was epic.
The harshness of our pretend facades and the 2-face existence we endure. Calm and happy outwardly; empty and lacking true fulfillment within.
The coldness at which we march in straight lines, as if held in place; unable to deviate; too afraid to step outside the boundaries of conformity.
This was not a day of indictment for me.
I did not judge or cynically mock at those who appeared within the lens – Instead, I looked in the mirror…
… And saw the same bleak vacancy I had been witnessing all day.
We have been conditioned to think, act and feel certain ways.
To occupy our time and thoughts with the accumulation of ‘stuff’; to ‘fit in’ at all costs.
And in doing so, lose any shred of individuality and romance that, at one time, was our birthright to claim.
No, this isn’t a Hippie-esc or artsy portrayal of life through the starry-eyes of a Nomad or Gypsy.
I have walked the corporate stairway as a CEO.
Made the millions of dollars and traveled the world as a highly acclaimed consultant.
Surrounded myself with the ‘stuff’ and become obsessed with the collection of more.
But that day, in September of 2010, by simply observing mankind, I became paralyzed by a single fear…
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“WOW… That literally gave me the chills, and not just at the end, but most of the way through. Some definite reaction, not sure I can give it a name just now. I just sat here for about 5 minutes when it was over with almost a “numbness”, speechless, just staring at this screen replaying it in my head”
Jennifer Karen Lee
Utah, USA
“The first time I watched this short film I became overwhelmed with emotion that I haven’t felt in a very long time. I cried my heart out absorbing every word, every moment, and every thought that passed through my mind… It awakened my soul. It was so breathtaking that I watched in numerous times and felt a hope for the future. I recommend everyone watch this short film – it will help them realize that their life can be what they want it to be”
Linda Gianchristofaro
Ottawa, Canada
“Stunning. Powerful… Society in all of its disgusting realness and beauty massed in an abyss of truths… This film allowed me to further see the wings of growth in which my flight has been set… I am soaring… This film is further proof that it’s never too late. I see myself… but more, I see all of YOU… This is something that every human in every area of the world who has been eaten alive by false promise should see… CHOOSE to be alive on your terms…”
David Brewday
Hamilton, Ontario
“Life By Numbers” is a 14-minute short film that has changed lives.
It has moved people.
Altering perceptions, attitudes and realizations in the process.
High school kids have been mesmerized at the starkness and honesty.
College students have been transfixed by the candid realities.
Everyone from 20 – 65 has been effected.
Roughly 300 people worldwide have previewed “Life By Numbers”, including two live premieres – one in Chicago and a second in Montreal, Canada.
Below is the live footage from my preview in Chicago.
A 1:24 clip that will help you understand…

“Just watched it twice, I cried of course. It’s brilliant, it’s powerful, it’s empowering, it’s inspirational, it’s challenging, it’s thought provoking, it’s intelligent, it’s beautiful, and it’s amazing. Love it and hate it all at the same time… This was life-changing“
Sylvie Jackson
Montreal, Quebec
“Life By Numbers” is a breathtakingly eloquent look at a painful hard truth for countless numbers of people. It will invoke a deep inner response acknowledging that many, if not most, have prostituted themselves and thereby their lives to live society’s illusive reality… A reality that keeps us disconnected and separated from who we truly are and all that we are meant to be!!
Ariana Parolini
Montreal, Quebec
“Oh my God – I can’t stop crying. It is the most powerful and eye opening moment I have ever experienced in my life. Life is truly a gift and unfortunately most human kind opt to waste it.
Robert Augullo
Laval, Canada
(IMPORTANT – Be sure to click the “Return to Site” button once donation is complete)
(IMPORTANT – Be sure to click the “Return to Site” button once donation is complete)
$1 – International Lina Projects (charitable youth inspiration movement)
50% – Sports in Action Program of Zambia, Africa (non-profit mission: Audacity of Purpose)
28% – Future “FTR Nation” Programs (such as “FTR Speaks” and “Audacity of Purpose” Documentary)
22% – “FTR Nation” expenses

With much love and respect,
Brian Grasso
Founder – FTRNation.com
NOTICE: “Life By Numbers” is a digital product and no physical products will be shipped. Once you have made your generous donation between $9.95 and $99.95 you will be directed to the LBN secure members area, where you will have life-time access to “Life By Numbers”… and a few other inspirational surprises that will show up there; ) DONATE NOW
(IMPORTANT – Be sure to click the “Return to Site” button once donation is complete)